Thought Leadership and Compliance

Move The Stairs Podcast

Here's what we discuss:

FDA's position of Hemp CBD.
Why following enforcement trends is important for marketers.
Reasons to clean up old social media posts.
Step by step process in becoming a thought leader such as "What problem am I having and how can I be extremely helpful to others in helping to solve this?"
Why being a thought leader can help companies react appropriately in a crisis or with important news. One great example is how to talk about the recent CBD study without making a product COVID claim.
Press release benefits and best practices.